1. SEO vs. Google’s ranking logic
Many commenters argue that the problem isn’t a classic SEO failure but a flaw in Google’s own index.
- senko: “This isn’t an SEO problem. This is a Google problem.”
- thepasch: “Google linking to a fake website … isn’t a SEO problem.”
- aznHisoka: “If SEO works, that’s a Google problem.”
2. First‑mover advantage and domain age
The fake site’s older age and higher authority links give it a head‑start that Google rewards, even when the real site is newer.
- aznHisoka: “Google is biased towards sites that cover a topic earlier than others.”
- 1kurac: “Two weeks? Hardly enough for the correct URL to take over.”
- shadowgovt: “The .net has been up longer and enough people have found it.”
3. Legal / trademark and takedown tactics
Participants discuss how to use copyright, trademarks, and ICANN procedures to force removal or re‑linking of the impostor site.
- ariehkovler: “One approach would be to go after the sites themselves, not their Google ranking.”
- ariehkovler: “If you can assert copyright over it.”
- ariehkovler: “You can trademark your open‑source project.”
- ariehkovler: “ICANN specifies how to deal with this kind of issue.”
4. AI‑generated content and the erosion of reliable search
The thread highlights how AI‑written articles and AI‑driven search results are amplifying the problem, making it harder to distinguish genuine from fake.
- roywiggins: “The post is AI generated, the project is AI generated, the ‘real’ website is AI generated.”
- aznHisoka: “AI slop.”
- aznHisoka: “AI is very good and clearly beats search overall.”
- aznHisoka: “Google can’t solve this class of problem, their AI answers will be a bigger mess.”