Theme 1 – Privacy & Deliverability Concerns
Many commenters stressed that keeping Hide‑My‑Email addresses on @icloud.com prevents sites from easily filtering or blocking them, preserving the feature’s usefulness.
“If they were moved to plain old icloud.com, I could absolutely see a bunch of companies starting to filter out all icloud.com email addresses to avoid private relay.” — MBCook
“I’m glad they listened – I use this feature extensively and would like to continue to.” — joshuat
Theme 2 – Clarification of the Two Services
A recurring point of confusion was the distinction between Sign‑in‑with‑Apple addresses (changing to private.icloud.com) and the Hide‑My‑Email service (remaining on @icloud.com). Commenters repeatedly corrected each other on this.
“Sign in with Apple addresses … will be issued on private.icloud.com. iCloud+ Hide My Email addresses will remain on icloud.com.” — NotThatFast
“That’s the Sign in with Apple domain, not the Hide My Email domain. HME is remaining at icloud.com instead of moving to private.icloud.com as well.” — jshier
Theme 3 – Skepticism About Apple’s Motives & Community Influence
Some users viewed the reversal as either a sign of Apple responding to feedback (positively) or as evidence of odd internal decision‑making (negatively).
“I've noticed a chilling new trend of apple listening to the community.” — postalcoder
“Using icloud.com domain for legit and hidden adresses is such a typical Apple strategy of holding their own users and 'others' hostage simultaneously.” — hollow‑moe
“Apple is 'big tech,' but they are the only one that appears to give a crap about privacy at all.” — consumer451