The discussion revolves primarily around the novel technique of inducing smells via focused ultrasound stimulation of the olfactory bulb. The three most prevalent themes are:
1. The Phenomenological Nature of Triggered Smells (Survival Bias)
Many users noted that the smells successfully triggered (like smoke or garbage) are primal, evolutionarily significant, or associated with danger/illness (like post-COVID smell distortions). This suggests the brain prioritizes or has stronger pathways for interpreting negative or basic survival-related odors.
- Supporting Quote: "heywoods: Interesting that the smells they were able to trigger seem to be related to basic survival. Smoke bad. Fresh air good."
- Supporting Quote: "polishdude20: I'm thinking it could be that we are very attuned to smelling bad smells because it's for safety."
2. Excitement and Concern Regarding Future (Mis)Applications, Especially in Media/Pornography
The discussion is replete with speculation about how this technologyโsoon dubbed "Smell-O-Vision"โwill be commercialized, often centering on immersive media environments and, most frequently, adult content, alongside concerns about advertising and abuse.
- Supporting Quote: "zoklet-enjoyer: We are witnessing the dawn of smell-o-vision teledildonic VR tentacle porn"
- Supporting Quote: "comrade1234: I predict a future where once again porn is the cutting edge with a cutting edge technology. porn + vr + smell"
- Supporting Quote: "noisy_boy: I cant wait for the day when the perfume and food shops in the mall use this for truly targeted advertisement."
3. Safety, Skepticism, and Validation of Early-Stage Science
Users expressed significant curiosity about the safety of focusing ultrasound energy on the brain, comparing the power levels to medical imaging. Relatedly, there was caution regarding the highly preliminary nature of the publication (N=2) and the lack of institutional backing, contrasting the excitement with scientific rigor.
- Supporting Quote: "foota: ...is this safe?"
- Supporting Quote: "glenstein: There needs to be a better way to go about this than responding 'what about Galileo!?' to any principled application of critical thinking."
- Supporting Quote: "jasonjmcghee: ...very curious about the safety as well."